Configure and bring products to life with photorealistic 3D images and AR visualization

For door manufacturers, retailers and resellers, the visual impact of a product has a major impact on customer behavior. Whether in-store or online, potential buyers want to be able to experience a product, personalize it with customizations and visualize it in their chosen environment.

With the CanvasLogic 3D and AR Door Configurator, you can deliver an outstanding user experience (UX), exceed your sales targets and automate in-house processes. Giving you the opportunity to elevate your brand’s digital identity, 3D product configuration and AR visualization can transform customer journeys and maximize company revenue.

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For door manufacturers, retailers and resellers, the visual impact of a product has a major impact on customer behavior. Whether in-store or online, potential buyers want to be able to experience a product, personalize it with customizations and visualize it in their chosen environment.

With the CanvasLogic 3D and AR Door Configurator, you can deliver an outstanding user experience (UX), exceed your sales targets and automate in-house processes. Giving you the opportunity to elevate your brand’s digital identity, 3D product configuration and AR visualization can transform customer journeys and maximize company revenue.

Request a demo

How does the CanvasLogic Door Configurator work?

Once implemented, the CanvasLogic Door Configurator generates photorealistic 3D images of each product. Users can view these in-store, in the field with POS systems or at home via your website, web shop or branded app. Easy-to-use configuration tools allow users to add hardware and accessories to doors, so that customers can configure and visualize the end product.

With augmented reality (AR) functionality, users can then ‘place’ the door in their own environment, to see exactly how it will look in situ. When using a cell phone, for example, users simply hold the phone up, point it towards the desired location and view the customized door and accessories in their own home.

Easy-to-use, simple to implement and capable of handling endless configurations, the CanvasLogic Door Configurator increases personalization, optimizes customer journeys, facilitates error-free ordering and generates accurate bills of materials.

Do you need industry-grade CPQ software?

When selling highly configurable products, manufacturers and retailers often assume that configure, price and quotation (CPQ) software is the only option. In most cases, however, industry-grade CPQ solutions are expensive, time-consuming to maintain and difficult for end-users to enjoy. With unnecessary complexity, resource-heavy maintenance and costly catalog updates, CPQ software can be overkill.

In contrast, the CanvasLogic 3D and AR Door Configurator combines the functionality of CPQ software with rule-based configurations and user-friendly interactions. With a modular, API-first approach, our Door Configurator can be customized to suit the needs of your business. Furthermore, adding new products and configurations to the rules-based engine ensures the CanvasLogic Door Configurator can grow with your brand.

To see the CanvasLogic 3D and AR Door Configurator in action, take a look at leading brand Joka now.

What benefits does CanvasLogic offer?

As digital trends and new functionalities, such as personalization and AR, are in high demand, it’s vital to find a way that they can work for your business. At CanvasLogic, we’re committed to enhancing customer journeys via 3D product configuration and AR visualization, but we’re also dedicated to delivering genuine value to businesses.

To find out how CanvasLogic can increase engagement, maximize revenue and streamline the sales process, take a look at some of the benefits our technology offers:

Multiple integrations

To streamline processes and increase in-house automation, it’s important to integrate configuration tools into your existing systems. Fortunately, the CanvasLogic Door Configurator is integration-ready and can be used in conjunction with a wide variety of platforms and software.

By integrating CanvasLogic with your CRM system, for example, orders and proposals can be generated instantly, sent to customers via email and stored on your system for further use. Additionally, you can use the CanvasLogic SaaS platform to configure products in Shopify, Magento and SAP Commerce Cloud, which makes it easy to integrate our 3D and AR Door Configurator.

Augmented reality (AR) functionality

Although doors may be manufactured in standard sizes or custom-made, they are highly configurable in the sense that numerous designs, finishes and accessories can be added. Due to this, product configuration is a valuable way of enabling users to customize their order.

However, not every product configurator incorporates AR functionality. Without this, users are unable to ‘see’ the product in situ and the experience lacks personalization. The CanvasLogic Door Configurator features both 3D product configurations with photorealistic renderings and AR functionality, which means customers benefit from a truly personalized UX.

In turn, this gives door manufacturers, retailers and resellers the opportunity to deliver a more engaging and exciting customer journey.

Error-free proposals and orders

When using CanvasLogic, customers can select doors, configure them with hardware and accessories and place orders, if you choose to incorporate these features into your custom 3D and AR product configurator.

In addition to this, CanvasLogic can be used to create orders, quotes and proposals, which are automatically forwarded to the user and to your sales, processing or dispatch teams. With increased accuracy, first-time right proposals shorten the sales cycle and enhance customer satisfaction.

Mobile-ready

Operational on static and mobile devices, the cross-browser functionality of the CanvasLogic 3D and AR Door Configurator enables companies to deliver a valuable omnichannel experience to every customer. What’s more – our mobile-ready product configurator ensures your business is ready to evolve and embrace new technologies as they emerge.

Cloud-based SaaS platform

Encompassing a flexible architecture, our native, cloud-based SaaS platform is always easy to update and maintain. When product ranges expand or when new configurations become available, your custom rules-based engine can be modified accordingly.

Omnichannel user experience (UX)

As the digital landscape continues to grow, people are using a wider range of devices and tools online. Delivering an omnichannel UX enhances the customer’s journey and facilitates engagement in the most convenient way for the customer.

CanvasLogic’s responsive design approach guarantees an exceptional UX across any device or channel. Users will enjoy a consistent and seamless experience, regardless of whether they switch from a laptop to a tablet or a desktop to a cell phone.

Online, in-store and in the field

The multi-language CanvasLogic 3D and AR Door Configurator can be used in a range of environments to increase revenue and streamline the sales process. End-users or consumers can use the Door Configurator online or via the app to make purchases or place orders, for example.

Additionally, sales personnel can use the 3D and AR Door Configurator as an in-store product configurator when selling in face-to-face environments. Using portable point-of-sales (POS) systems, sales teams can configure customer orders, showcase products and suggest additional upgrades instantly, as well as processing orders, submitting proposals and automatically updating your in-house CRM system.

Real-time configuration updates

When users are configuring products, the CanvasLogic 3D and AR Door configurator updates in real-time. With no delays or lags, users can modify configurations and see the results instantly. As well as enhancing UX, this functionality effectively shortens the sales funnel and allows users to move from browsing to purchasing seamlessly.

One interactive product configurator: multiple markets, targets and customers

Door manufacturers, retailers and resellers often sell to more than one market or more than one target audience. If you have wholesale and retail catalogs, for example, or you sell directly to trade customers as well as consumers, you’ll want to reflect this on your website, web shop or app.

Our 3D and AR Door Configurator operates on a rule-based engine, which means it’s capable of presenting different prices, products and catalogs, depending on the user. When a dealer configures products, they’ll be presented with wholesale prices, for example, while end-users will be shown retail information.

Giving you total control over pricing and products, the rules-based engine is easy to update and simple to maintain. Whether you’re currently a B2B or B2C-only business, retaining this functionality enables you to grow your business in any way you choose.

Maximize sales with the CanvasLogic Door Configurator now

To learn more or to find out how our 3D and AR Door Configurator can work for your business, talk to the team at CanvasLogic now. With extensive experience and expertise, we’re available to create customized solutions that will accelerate your digital transformation and take your business to the next level.

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